Health & Human Services, Enrichment, and Business and Management Enrichment Health and Human Services Business & Management

Web Marketing for Small Business

Your Web site is the hub of your marketing universe. In this four-class course, you will learn how to build an effective Web site that will attract qualified prospects and convert them into customers and clients. You will learn how to optimize your site for the search engines, utilize e-mail marketing, plan, build, and promote a business blog, and use other Web marketing techniques to attract clients to your business. Time will be spent each class reviewing Web sites and providing feedback on students' Web sites and Web practices.

Rich Brooks is founder and president of flyte new media, a Web design and Internet marketing firm in Portland. He writes a free monthly e-mail newsletter, flyte log, and blogs regularly at flyte blog: web marketing for small business at www.flyteblog.com. Locally he is the "Tech Guru" for 207, WCSH6's evening news program and blogs for MaineToday under the Internet Marketing 101 banner.


4 Thursdays, September 17-October 8, 6-8 p.m.

Registration has ended. Please browse courses for future offerings of this course.

$215 (8 contact hours/ 1.0 CEUs)
Abromson Center, 88 Bedford Street, USM Portland campus