Not offered until Spring 2015.
For both the beginner and someone with years of experience in the field, fundraising is a curious mix of art and science. In this course, the fundamental characteristics of successful fundraising programs will be explored, beginning with a discussion of the unique phenomenon of U.S. philanthropy, the philosophy of development, and the ethics of fundraising. Building on this strong foundation, the workshop will continue to explore the themes of relationship-building through the following components:
- developing and managing a fundraising plan
- the prospect mix: government sources, individuals, foundations, and corporations
- prospect identification, research, and information management
- structuring a successful solicitation
- planned giving
- roles of board members, volunteers, and staff
- special events - friend and fund raisers
- marketing and communications to enhance fundraising success
This course will be helpful to anyone who wants to be a better fundraiser, whether as a volunteer or paid staff. Be prepared to participate!
2 sessions, 9 AM - 4 PM
$285 (12 contact hours/ 1.2 CEUs)
Abromson Center, 88 Bedford Street, USM Portland campus