Not offered until Spring 2014.
With 1 out of every 7 people on Earth using Facebook, nonprofit professionals need to learn to effectively use social media. In this course we'll give an overview of social media, including email marketing. We'll show why this is the most exciting time for nonprofits-we can finally build support for our cause without leaving our desks! We'll examine four of the most popular social media platforms: Facebook, Twitter, LinkedIn, and Google+. You'll see how each one fits in your nonprofit marketing and fundraising mix.
In just one day you will learn:
You will leave this day with:
This is geared for nonprofit staff members but will also be of benefit to board members and volunteers.
Beginner to Intermediate: This course is structured to help people who are only familiar with using email. But people familiar with some social media will still get advanced tips from this course.
|Marc Pitman An international nonprofit organizational development consultant and fundraising trainer, Marc A. Pitman is the author of Ask Without Fear! and Google + for Nonprofits, and founder of FundraisingCoach.com, a website dedicated to practical ideas for fundraising more effectively. Because of his dynamic trainings, Marc speaks to thousands each year at events like the World Fundraising Summit in Mexico, trainings in New Zealand, Association for Fundraising Professionals International Conference, and organizations around the world, even the International Bowling Expo. His experience in nonprofit fundraising and leadership training, as well as his balanced commentary, has caused him to be featured in books and articles around the world and be sought out as a guest on TV and radio shows as diverse as Al Jazeera and Fox News. Committed to making it easy for volunteers and nonprofit staff to get fundraising training, Marc continues to write books, create fundraising training DVDs, and collaborate on systems like 100 Donors in 90 Days. Marc has taught internet marketing and social media courses in multiple formats for working professionals, undergraduate, and graduate students for a variety of conferences and educational institutions. He was also chosen as one of Maine's first "40 Under Forty" honoring Maine's emerging generation of leaders.
Tuesday, March 12, 9 a.m.-4 p.m.
$235, $15 Materials (6 contact hours/ 0.6 CEUs)