Office of Marketing and Brand Management

Sam Lavoie

Web Marketing Specialist I
Sam Lavoie

Office Location

47 Exeter St., room 33




Sam is an email developer with experience in web design and communication. After graduating from the University of Maine, Sam gained valuable skills working for Maine-based security companies and dispatching services, while managing small-scale independent websites on the side. At the University of Southern Maine, they work with the web team to create responsive emails tailored to diverse audiences. In addition, Sam manages USM’s photo library and video collection, assists with web design projects, and responds to staff-submitted website service requests.

Sam is currently working with the web team to establish Salesforce Marketing Cloud as our primary email service provider. With its expanded features and automation options, Salesforce Marketing Cloud allows for more efficient and organized email development and reporting.

A resident of the Greater Portland area, Sam spends their spare time writing fiction and developing independent multimedia projects.