Marketing | Online

Program Type
Undergraduate Major (Online)
Degree
Bachelor of Science in Business Administration (BSBA)
Modes of Study
Blended;Online

Tuition & fees

Costs include tuition, fees, & other costs such as books. Students who choose to study fully online receive our e-tuition rate. See cost details

Financial aid

On average, 92% of enrolled students who file a FAFSA receive an offer. 91% of offers include scholarships, grants, waiver, and/or work-study. Explore aid

Program duration

Typical completion time: 4 years. Flexible options may save time. Explore options

Admissions

SAT & ACT scores optional. Early action & year-round admissions. View application process & deadlines

Program highlights

  • Choose a mode of study that is blended (a mix of online and in-person courses) or fully online.
  • Save money with affordable tuition: Students who choose to study fully online receive our e-tuition rate.
  • Study in an AACSB-accredited program, a mark of quality widely sought after by business schools.
  • Gain professional experience in your area of interest through an internship with one of our community partners.
  • Earn your degree in a “Best Online Program” as ranked by US News & World Report.
  • Take advantage of our Accelerated Graduate Pathway to the MaineMBA.

Expected career outcomes

Two people sit together in a conference room and have a meeting.

Experiential learning

Gain hands-on experience through internships with local, regional, and international clients. The internship is a cooperative, supervised work experience that involves the student, employer, and a School of Business faculty sponsor.

A student sitting in a cafe concentrates on a laptop.

Program requirements

Acquire a solid grasp of marketing practices and a comprehensive understanding of business. Courses are offered in sought-after career areas such as retailing, advertising, sales, and sports marketing.

A close-up of a student typing on a laptop.

Broaden your career prospects

Choose a minor in the School of Business that aligns with your goals, expands your expertise, and can help you stand out in the job market.

Logo for AACSB accrediation (Association to Advance Collegiate Schools of Business).

Quality accreditation

Our School of Business is AACSB-accredited. This mark of distinction is achieved by fewer than 5% of all business schools in the world.

A student walks their bike on a sidewalk toward a campus map.

Looking ahead to graduate school?

Our Accelerated Graduate Pathway to the MaineMBA can save you time and money in earning your Master of Business Administration.

An aerial view of our Portland campus and the East End of the Portland peninsula.

Diverse, expert faculty

Each of our faculty have more than a decade of experience teaching in their area of expertise. Faculty members publish regularly in top academic journals, including The Journal of Advertising, Journal of Marketing Theory & Practice, Academy of Marketing Science, Journal of Marketing Education, and more.

A student in a graduation cap and gown gazes upward.

Scholarship opportunities

Scholarships offer valuable financial aid that doesn’t need to be repaid. You’ll be automatically considered for Merit Scholarships when you apply for admission by the deadline. Additional opportunities are available.

A student holds a folder and stands in front of a whiteboard while giving a presentation.

Campus resources

The Maine Center for Business and Economic Research, Maine Small Business Development Center, and Center for Entrepreneurship can help expand business, management, and entrepreneurial acumen.

A student sits at wooden picnic table outside and studies on his laptop.

Online student support

Maintain a flexible schedule while earning your degree. Our online students receive the same superior support as those who study on campus, including one-on-one career advising, video meetings with tutors and writing assistants, and technology assistance.

Explore online benefits
A man sits at a desk with his son on his lap, who is helping to reach a mug of coffee up.

Welcoming adult students

We understand the demands of completing your degree while maintaining your work schedule and life responsibilities. Here, you'll find flexibility and personal support to achieve your academic and professional goals.

Explore resources
You may also be interested in…
Next steps

Our helpful admissions counselors are here to answer your questions about the admissions process, our academic programs, and student support services. We also invite you to explore the many ways to visit campus or to engage with us through online experiences.

Get info
Visit
Apply